The new eye palettes are designed to be worn. And not just on Saturday nights, or Tinder dates, or Suffolk weddings or job interviews on Skype. They’re designed to be casual and easy enough to be worn every day, like a pair of Converse, or Dove roll-on. Urban Decay’s new Naked Smoky Palette takes its classic Naked shades and adds a bit of smoulder (£38, urbandecay.co.uk). As well as the flattering nudes, there are soft purples and chocolatey bronzes, to create a smokiness for every possible occasion.